Introducing Edusoft Academy New Brand Identity

4 MIN READ

We are happy to announce the launch of our new Edusoft Academy logo as part of the ongoing evolution of our company’s brand.

Our professional profile has grown and evolved since we first launched in 2019, and now it is time to refresh it. We have altered our logo to reflect who we are today and to symbolize our dynamic future.

With a lot of creativity sessions, we have chosen a new logo that is modern with key elements that convey our mission to help brands achieve their goals with loyalty program, customer retention and employee engagement, while remaining true to our longstanding reputation.

Fresh Modern Look

It is a completely a new modern look for Edusoft Academy that better matches the transformation we’ve made as a company. At Edusoft Academy, we are fully committed to deliver excellent services to each of stakeholders, Learners, Educators, partners, users, employees, and also investors. You’ll see this new logo anywhere we’re out in public, like website (which also has a new sleek design), YouTube, Facebook, Instagram, LinkedIn, Twitter and other Social accounts.

We have chosen a new logo that is modern with key elements that convey our mission to deliver excellent services to each of stakeholders; Learners, Educators, partners, users, employees, and investors, while remaining true to our longstanding reputation.

There are two major differences that we want to bring up here.

1. Our new logo was inspired by Quality education and bonding among Learners, Educators, and Edusoft Academy

The Saffron Red Part symbolizes the Learners Seeking Knowledge, and The Green Part symbolizes the Gurus and the tassel hanging in the green part is a symbol of success, A Sign of Achievement.

As a whole it symbolizes the initials of Edusoft Academy & the bonding between Learners, Educators & Edusoft Academy & delivering Knowledge for achieving success.

It also represents the spirit of harmonious cooperation, personal development, and refinement of character, the visible and the invisible, simplicity, completeness, and a perfect harmony.

Edusoft Academy’s new logo comes in two colors: Shades of Green and Shades of Saffron Red.

Green, the fourth rainbow color, is a good listener. It loves to contribute to the harmony and growth of the community. In the last few years, green has become more than a color. It has become a verb. To go green is to think about the future. And that’s also one of the meanings of this color. As in nature, green conveys growth and prosperity, providing wealth and hope for a better future. Green conveys stability, endurance, good luck, generosity, hope, health, vigor, safety, and renewal.

Saffron – the colour of Agni or fire. Fire burns away the darkness and brings light and it is symbolic of knowledge burning ignorance. Its the color of illumination, the highest state of perfection. Wearing saffron color symbolizes the mission for Knowledge of Godhead. Since the color of fire is saffron, Fire burns away the darkness and brings light – symbolic of knowledge burning ignorance.

The first verse in the Ṛig Veda:

“I adore Agni, the god of fire, the priest of the sacrifice, the provider of the treasure of knowledge.”

“agnimile purohitam yajnasya devam ṛtvijam, hotaram ratna dhatamam”

2. From Mixed-case to Upper-case letter

We significantly change our font and its size to convey our message better. At Edusoft Academy, we strive and committed to strongly support our client and stay humbly before the brand.

The simpler font selection also symbolizes our desire to simplify things and keep everything simple in everything we do, from communication to products and our services.

New Sleek Design for Our Website & Apps

Along with announcing our new brand logo, we have revamped our website https://www.edusoftacademy.com/ & Edusoft Academy Learning App too. The new site & App comes in a modern, clean, and organized layout to provide visitors with easy access to our diversified learning materials, solution information, highlighting our capabilities in omnichannel loyalty program, affiliates program, and employee engagement.

The new logo and website reflect the growth-minded culture of our company and are designed to inspire and further elevate us as we continue to provide loyalty and retention solutions for our current and upcoming users.

The logo change will not involve any modifications to the nature or operations of the company, nor will it in any way affect our existing relations with our clients and partners.

We hope you like our new look.